GRAPHIC DESIGN, PRODUCT DESIGN, PRODUCT DEVELOPMENT
Distinct Femme is a women's lifestyle brand that celebrates feminism, women's strength and individuality. The client wanted T-shirt designs to represent the idea of 'queendom' and the amazing cultures that make every woman's experience as a woman distinct. When creating these designs, I was inspired by the millennial experience as it relates to people of color. A mix of bold and natural colors, organic shapes and funky fonts made for designs any woman can take pride in.